01 Attie automates feed curation on the AT Protocol

What happened: Bluesky launched Attie, an app that uses AI to help people build custom feeds on the open AT Protocol. Instead of manually following accounts or curating lists, Attie offers model-driven suggestions for accounts, topics, and filtering rules that compose a personalized timeline.

Why it matters: Feeds shape what people see. By pushing AI into the feed-creation layer, Bluesky is testing a product model where machine suggestions structure discovery and attention on an open social network. That changes the locus of curation from individual follows to algorithmic constructs users assemble and adjust.

How Attie works in practice: The app analyzes signals—user prompts, topical preferences, and available accounts on the AT Protocol—to propose collections and rules that form a feed. Users can accept, edit, or reject those suggestions, keeping final control while reducing the work of finding relevant accounts or setting complex filters.

Implications and limits: Attie leans on the openness of AT Protocol, which makes it easier for developer tools to pull account and post metadata. But relying on AI to recommend what to follow raises familiar trade-offs: convenience and discovery versus opacity in how suggestions are scored and surfaced. For now, Bluesky’s step is chiefly a developer-facing push to show how AI can be composed into decentralized social tooling.

Takeaways
  • Attie replaces manual feed curation with AI suggestions for accounts, topics, and filters on the AT Protocol.
  • Users keep edit control—Attie proposes collections and rules that can be accepted, modified, or discarded.
  • The app highlights Bluesky’s strategy of using developer tools and models to boost discoverability on open social networks.
Briefs

What moved around the edges

02

Why TikTok can’t reliably label AI‑generated ads

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